Podcast Episodes

Season 5 – Episode 01: Hero, Hustler, SECRET AGENT?

Hero, Hustler, SECRET AGENT?

So the man being billed as the real-life black James Bond fails the authenticity test at the first hurdle as he does not start with “King..Carlton, King!”. But in every other way he is the genuine article. He can pump 10 bullets into six targets with a Glock 17 in less than 10 seconds – and that also includes replacing the magazine halfway through.

He has criss-crossed the globe tracking down the bad guys.

And his impressive list of close protection assignments includes former PMs Tony Blair and Sir John Major and President Bill Clinton.

Now retired after 28 years with the Met Police, Special Branch and MI6, his close-cropped hair is greying and only the bone-crusher handshake hints at a life in active service.

King has dropped into the Heroes and Hustlers HQ to discuss his memoirs that are being published as an eBook entitled Black Ops, The Incredible True Story Of A British Secret Agent.

Black Ops, The Incredible True Story Of A British Secret Agent is available in eBook format and is available this week in hardback from all good book stores*

He who is not sage and wise, humane and just, cannot use secret agents. And he who is not delicate and subtle cannot get the truth out of them.

-Sun Tzu

Season 5 – Episode 000: Jason and Sam Catch You Up on Seasons 1-4

Jason and Sam catch you up on seasons 1-4. Is this your first episode or are you a subscriber that has not missed an episode since episode 1? This episode reminds you all we have been through and what is to come. We talk the story so far, what to look forward to, who we have had on, and what makes Season 5 so different. We also address the feasts and famines, ulcers and orgasms of the last seasons with companies that started and failed and started and soared.

Season 4 – Episode 20: VELAPP! – It May Just Change Your Life!

Apple co-founder Steve Wozniak backs tech start-up Velapp which allows live editing of video. Scott speaks to the young entrepreneur, David de Min, aimed to emulate his idol after attracting the attention of the co-founder of Apple, Steve Wozniak, the man who launched the world’s biggest company with Steve Jobs in 1976.

Before he went on stage, the tech guru spent half an hour with Mr. de Min talking about his app, which allows users to select points of interest in videos when filming long clips – like when waiting for a baby to take its first steps. Mr. de Min has been developing the app for the last year and has attracted £100,000 of investment so far, including a £25,000 interest-free loan from Kent County Council. He has also filed for an international patent. Jason speaks to him about his founder journey and lessons learned along the way- listen to hear it all now.

Season 4 – Episode 19: JournoLink Founder – Peter Ibbetson!

Father and daughter combo leading the PR revolution Scott Speaks to FOUNDER & NON-EXEC DIRECTOR, Peter Ibbetson. Peter Ibbetson is a banker turned entrepreneur. From being Head of Business Banking at NatWest (before it all went wrong!), he built a portfolio of directorships helping businesses grow. He then took the leap into entrepreneurship and created JournoLink, a disruptor business providing a PR platform linking businesses to journalists. Ever since the battle of David and Goliath, the small have been looking for metaphorical stones to outdo bigger rivals – much like SMEs trying to find a competitive advantage through transparency, quality customer service and the ability to foster relationships. JournoLink would be classified as one such stone, having been created on the basis that small businesses would love to get media coverage but don’t have the know how or budget to do so. At the same time, the concept revolves around journalists that want to find entrepreneurial business stories and spokespeople, yet struggle to find them. But the truly clever part is that JournoLink analyses which press releases should be sent to which journalists, so that they are properly targeted at those who genuinely have an interest in them. Hear more from Peter here…. Peter Ibbetson is a banker turned entrepreneur. From being Head of Business Banking at NatWest (before it all went wrong!), he built a portfolio of directorships helping businesses grow. He then took the leap into entrepreneurship and created JournoLink, a disruptor business providing a PR platform linking businesses to journalists. Ever since the battle of David and Goliath, the small have been looking for metaphorical stones to outdo bigger rivals – much like SMEs trying to find a competitive advantage through transparency, quality customer service and the ability to foster relationships.

JournoLink would be classified as one such stone, having been created on the basis that small businesses would love to get media coverage but don’t have the know how or budget to do so.

At the same time, the concept revolves around journalists that want to find entrepreneurial business stories and spokespeople, yet struggle to find them.

But the truly clever part is that JournoLink analyses which press releases should be sent to which journalists, so that they are properly targeted at those who genuinely have an interest in them.

Hear more from Peter here…

Season 4 – Episode 17: Treehouse CEO Ryan Carson

Ryan Carson, CEO of Treehouse, talks Mark Zuckerberg, events, training, education, partnerships, family and your listeners questions. Ryan Carson only works four days a week. In fact, all of Treehouse only works four days a week, doesn’t have any managers, and yet it’s still a fast-growing online coding school that brings technology education to the masses. Under Ryan’s guidance as co-founder and CEO, Treehouse is a blossoming venue to learn how to build a website, code an app, and more. How does he get anything done with only a four day work week? We asked Ryan to share his origin story and so much more. Location: Portland, OR

Current Gig: CEO and Co-Founder, Treehouse.

Season 4 – Episode 16: The Notting Hill Moment

“I’m just a founder standing in front of a founder asking him to start a company with him!” Jason asks Ru to be his partner, asking himself the question how much of your company should you give up when you bring on a partner and sharing some of his watermelon rather then owning the whole grape. Found out if he says ” I do! I will”?

Season 4 – Episode 15: The Online Fireside Chat Interview

Scott lets us listen in while he is interviewed across the globe with the Online Fireside Chat with 5 super Entrepreneurs including Alysia Silberg, a nominee for the Inspiration Award, Founder and COO of Acceleforce, and a UN Global Champion for Women’s Empowerment in Entrepreneurship. Sudha Kheterpal is a British-Indian musician best known as the percussionist in Faithless. In 2008 she toured with The Return of the Spice Girls. She has also played with K-Klass, Kylie Minogue, Melanie Williams, Jo Roberts, Corduroy, Mark Morrison, Rae and Christian, Ian Brown, Talvin Singh, and Dido. Founder of Shake Your Power – Clean tech & STEAM ed. through music.

Season 4 – Episode 14: C’MERE – A Co-Founder Story – Part 2


Ru Barksfield is CEO and Co-Founder of Fat Unicorn, working with some of the world’s largest brands to invent, prototype and build new hardware and software solutions and bring them to market to solve specific problems. Now working on the worlds first fat loss on demand product, C’MERE – (pronounced ” come here” ) now available on iOS and Android with Jason Allan Scott.

Rupert is a creative and talented exec with over 15 years of experience in the tech, marketing, advertising and event industry. His career has covered most of the globe and dealing with world leaders to CEO’s of the top tech firms. Never satisfied with a ‘No’ or ‘Can’t’ he is an expert in analysing P&L or projects budgets` to find the areas that will provide more cost efficient routes.

Disrupter, Advisor, Board Member, Investor, Writer, Speaker, CEO of FATUnicorn & PayPer, Husband, Father, and; An expert in finding solutions to tough problems.

Skills include:
• Leadership and Direction, Mentorship and Advising
• A cultivator of talent and bringing young people into the AdTech industry
• Helping bringing brands to life and interacting with their customers
• Expert business modeller and creating revenue streams around tech ideas
• Never stopped by the words ‘no’ and ’can’t

Clients Include: Barclays, Nike, NBA, Google, YouTube, The FA, NFL, MLB, Vodafone, Verizon, HP, Cirque du Soleil, Samsung, AEG, Danone, Live Nation and EMI, SEEDRS, VR, AI

Specialties: Leadership, Team Creation & Resorce Managment, P/L Budget Management & Cost Control, Company and Project Strategy, Project Direction, Contract Negotiation, Supplier Relationship Management, Process Improvement & Implementation, Creative Ideation and Implementation – welcome Ru to the Guestlist.

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